$699.00 CAD

Every year

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Tourism Excellence and You

At The Firecircle, we believe in Tourism Excellence. We are dedicated to raising the bar on Tourism and Hospitality businesses in Canada. Our passion is helping people create successful and sustainable businesses with exceptional experiences for their guests. By joining The Firecircle, you are accelerating your journey towards making your Tourism and Hospitality dreams come true. 

Firecircle is all about you: Your dreams, your vision, and your passion. We trust that you are motivated to work hard to achieve your goals, for you, your family and the community around you. 

A Powerful Tool in your Toolbox

The Firecircle 5x5 Method™ is designed to be a powerful and accessible tool to help you create a customized business plan that can help you apply for start-up funding, or just keep your business on track when life gets hectic. 

The Firecircle 5x5 Method™ uses a 5-Step approach that has been proven to work for businesses of all sizes, all across the country. The Firecircle 5x5 Method™ gives you easy-to-follow online learning and business planning resources, worksheets to organize your thoughts and ideas, special interest workshop and webinars, access to free expert coaching and advice, a forum to connect with like-minded entrepreneurs and more.

You get all the tools you need to plan, launch and grow your business, but like any tool it still requires work. Imagine someone gives you a hammer to build a house - you still need to swing the hammer! 

Success takes Commitment

The Firecircle 5x5 Method™ is easy to use and easy to follow, but if you are serious about starting your own Tourism or Hospitality business, it will take a commitment from you to make time to work on the Firecircle 5x5 every day. We can commit to providing you with resources and support, but you need to commit to show up and put in the consistent work needed to be successful.

You are Part of a Circle

By joining the Firecircle you will really be part of a Circle of support. Over the course of the coming year, you will be surrounded with resources and industry experts who can help you every step of the way. It will be up to you however, to reach out to take advantage of the resources you need. Your experience will be richer and much more successful if you: Fill out your worksheets, engage in the community forum, book a complimentary Vision Session, utilize our online resources (FAQs, Glossary, List of tourism organizations and funders), take advantage of our Coaching options, ask questions, and reach out for support when needed. 

We are Committed to Your Success

While we can’t guarantee that everyone who completes the Firecircle 5x5 Method™ will start and run a successful business, we can assure you that we will be with you every step of the way to help support and guide you as you develop your best business possible. Success takes hard work and the ability to ask for help when you need it. We are invested in your success so please reach out to us with any questions or concerns at [email protected].


Neither we, nor our partners, or any of their, or our affiliates, will be liable for any direct, indirect, consequential, special, exemplary or other damages that may result, including, but not limited to economic loss, injury, illness or death. You alone are responsible and accountable for your decisions, actions and results in life, and by your use of the Sites, you agree not to attempt to hold us liable for any such decisions, actions or results, at any time, under any circumstance.  

The Firecircle’s Materials, Videos, Products, and Related Resources are licensed to you only. You are not entitled to sub-license, share, re-broadcast, publicly perform or distribute The Firecircle’s Materials, Videos, Products, and Related Resources, or any portion thereof. We appreciate your consideration of the hard work that goes into creating course content and respecting this license agreement. For more information, our full terms and conditions, and privacy policy can be accessed via the links in the footer of our website. 

In Summary

Firecircle believes in the power of you – in your imagination and your determination to build the tourism business of your dreams. It is our mission to provide accessible, easy-to-use tools and sustained support to inspire you, build your knowledge, build your confidence and fan the flames of your tourism business idea – to truly ignite your potential.

© 2022 The Firecircle Ltd. All rights reserved.




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The Firecircle 5x5 Method™ Annual Membership

Fast track your tourism business transformation!

Included in your membership:

  • Accelerated access to 5x5 Method: 8 hours and 25 animated workshops drop in sequence, at your pace
  • 1/2 hour personal vision session with our Firecircle team
  • Themed monthly webinars and quarterly masterclasses
  • Access to bi-weekly live coaching calls

*Full payment required to access your annual membership; cancel and receive a $499 refund after completion of Step 1 if Firecircle is not for you.