The Ignite Team

Firecircle Ignite Mentor

Jan Van Oordt

Meet Jan van Oordt, your go-to mentor for turning sustainable tourism dreams into thriving realities! With a Master's in Sustainable Tourism Development and a career dedicated to creating unforgettable travel experiences, Jan brings both passion and proven expertise to the Firecircle family.

Want to create tourism experiences that leave both guests and the planet smiling? That's where Jan shines! She's mastered the art of blending business success with environmental consciousness, helping entrepreneurs develop experiences that truly make a difference. From crafting mouth-watering culinary events that showcase local farmers to helping tourism businesses reduce their carbon footprint, Jan's practical approach turns big ideas into actionable plans.

What makes Jan's eyes light up? Working with entrepreneurs who share her enthusiasm for:

• Creating delicious culinary adventures
• Designing transformative cultural experiences
• Building sustainable, earth-friendly tourism businesses
• Developing wellness-focused travel offerings

Based in Kitchener, Ontario, Jan combines her deep knowledge of regional tourism with global sustainable practices. Whether you're dreaming of launching an eco-tour company or transforming your existing business into a more sustainable operation, Jan's strategic guidance and warm, collaborative approach will help you get there – with plenty of "aha!" moments along the way.

Her secret sauce? A unique blend of industry expertise (complete with impressive certifications in Permaculture Design and Sustainable Business Management) and a natural talent for connecting the right people at the right time. Plus, she's a master at finding those golden collaboration opportunities that can take your business to the next level.