Transition to Tourism Entrepreneurship Program for Canadian Tourism & Hospitality Entrepreneurs 

Firecircle’s fully-funded and mentored business development program to truly ignite your tourism business!


Not sure where to start on your tourism business journey? Need some new ideas and resources to make your existing business pop?

We've got you!

Tap into Firecircle’s expertise in guiding Canadian tourism and hospitality businesses to success with our fully funded and mentored business development program (valued at over $5,000.00). 

It will truly ignite your tourism business!


Limited-Time Opportunity

The Transition to Tourism Entrepreneurship Program

Move your tourism dream from the spark of an idea to a full-on crackling business

If you are a Canadian tourism and hospitality entrepreneur with an existing business or a business vision, you may qualify to join 1,000 entrepreneurs for Firecircle’s exciting, fully funded* and mentored program:

What is the Transition to Tourism Entrepreneurship (TTE) Program?

The TTE Program is founded on the Firecircle 5x5 Method™ Entrepreneur Accelerator - the only comprehensive tourism business development program in Canada created to empower Canadian tourism and hospitality entrepreneurs living in communities of less than 250,000 to plan, launch and grow their tourism and hospitality businesses.

The TTE Program:

  • Is self-paced and part-time
  • Requires approximately 100 hours over 3 to 6 months
  • Offers a step-by-step series of animated online video workshops, live group webinars, templates, resources
  • Offers expert guidance delivered by our Ignite team of professional coaches and mentors to bring your tourism business vision to life.

We’re looking for serious applicants! This program is going to make a difference in your entrepreneurial journey and move you to the successful completion of a viable business plan. The TTE program is valued at over $5,000.00 and is funded in part by the Government of Canada and in partnership with the Indigenous Tourism Association of Canada.

*The fully funded TTE Program is accessed via a monthly $19.99CDN technology platform subscription for the duration of the program - usually 3-9 months, depending on participant’s self-paced learning.


Plan, build and grow your tourism business with Firecircle’s comprehensive training, mentorship and resources

What You Get

The Transition to Tourism Entrepreneurship Program offers animated online programming, live video workshops and step-by-step guidance with expert, personalized coaching and mentorship to help you develop your tourism vision and create a custom-made business plan that reflects your ideas and the reality of doing business wherever you are in Canada. Here’s what’s included:

  • Firecircle’s 5x5 Method™ - Our easy to follow, 5-step, 25 workshop foundational planning and implementation program to coach you through envisioning your opportunity, building your brand story, building your operations, designing your product and managing your money
  • Personalized online vision session with an expert Mentor
  • 1-on-1 coaching and mentorship with up to 15 hours of 1-on-1 mentorship and coaching to help you develop your business and create a custom-made business plan
  • Live weekly group sessions on the Firecircle 5x5 business-development concepts to support your learning journey, connect with other entrepreneurs and ensure you have full comprehension of the learning materials
  • Business plan mapping with an easy-to-follow template to incorporate all of the Workshop information you are developing in the program as you plan, analyze and determine the feasibility of your business and create your own personalized business plan

Benefits for Your Business

By the end of the program, you will have gained:

  • A clear understanding of yourself, your business and a path forward to success
  • Confidence, independence, pride and growth
  • Opportunities for self-employment while adding value to your local economy and community
  • Entrepreneurial skills and knowledge in the areas of design, operations, branding, marketing, and financial management
  • A path to transformation and profitability with the support to pivot or re-start your tourism and hospitality business
  • A customized business plan that you can use to launch a new tourism business, to expand an existing one or to access funding 
  • A nationwide community and network of business leaders and tourism entrepreneurs to share ideas with.
  • Access to some great business resources
APPLY NOW! It only takes 7 min!

Our Mission

To ignite tourism and hospitality entrepreneurs across Canada: empower them with knowledge, spark their innovative spirit and encourage a healthy appreciation for competitiveness and being the best they can be.

Our Promise

To fire up your ideas and level up your existing business with smart, easy-to-understand, and easy-to-implement tools and resources.

Here are Some Stories from our Successful Graduates!

“I think it would be beneficial to anyone starting a tourism business to go through the Firecircle program. It’ll really open their eyes to how they need to conduct their business and the support with the Firecircle group is amazing..."

- L. and C. Munroe, Trapper Creek Outfitters, Saskatchewan

“Firecircle really helped me dig deep, and find the direction that we want to go….Firecircle was a really good tool for me to learn how to execute these things professionally and it gave me those skills - through the templates and all the workshops - asked all the important questions that really get you thinking…Overall, if you want to be an entrepreneur, to go through the 5x5 especially, it really sets a good base for you to make your business successful.”

- S. Baraniski, Soup Town Cafe, Carrot River, Saskatchewan

Look out, business world!

Join the Circle and ignite your tourism business.

Transition to Tourism Entrepreneurship is a project of The Firecircle Ltd. and is funded in part by the Government of Canada’s Sectoral Initiatives Program (SIP).