The South Slave Tourism Development Workshops are designed to help new and existing Tourism Entrepreneurs start or strengthen businesses in their communities, and build partnership throughout the region.

Through a combination of interactive discussion, hands-on activities, and real-world case studies, attendees will learn about business planning, brand development, and building partnership on an individual, local and regional level.

With a focus on hands on learning, practical tips, and best practices, these workshops aim to equip new and existing entrepreneurs with the skills and confidence they need to take their business to the next level or turn their good Tourism business idea into a great Tourism business.



[email protected]


[email protected]


South Slave Tourism Development Workshop Schedule

Workshops powered by The Firecircle

Firecircle was born from 30 years of experience helping new or existing business owners, just like you, maximize their Tourism and Hospitality business opportunities. Firecircle exists to inspire new entrepreneurs and strengthen existing tourism and hospitality businesses. The goal is to ignite tourism entrepreneurs everywhere bringing your ideas to life using accessible, easy-to-use tools to build knowledge and fan the flames of your business vision.

Firecircle provides a solid foundation in the fundamentals of business sustainability and the confidence to fulfill your potential as a visitor focused, market-ready and export-ready tourism business.

We created The Firecircle to overcome the barriers that, all too often, stand in the way of Tourism and Hospitality business development in Canada’s rural and remote communities.

High quality, easy to use and easy to understand resources and sustained support from industry experts is what sets The Firecircle apart from other Tourism development resources out there.

We are thrilled to bring the Firecircle live to the South Slave. In person learning and sharing idea live will really brings the Firecircle workshops and concepts to life. Working as a group means that you’ll be learning and strengthening your business plans in real time while building a network of like-minded entrepreneurs in your region.


Deneen Allen

Deneen is the lead content writer, conductor and coach at Firecircle. Her industry knowledge in tourism and hospitality design, product development, operations, marketing and finance is scary deep and her passion for the tourism and hospitality industry in Canada is the kindling for our team’s collective fire around the Circle. And she loves to mix it up to get the inspirational sparks flying.

Deneen understands the challenges of rural and remote tourism development in Canada – her tourism consulting company, Pure North Canada, has been igniting hundreds of projects across our beautiful country for many years: lodges, camps, glamping, parks, hotels, food concepts, Indigenous cultural spaces and places – you name it. She knows the opportunities we have in Canada, and she believes YOU can raise the bar to provide new tourism and hospitality experiences in these magical rural landscapes and legendary wilderness.

Entrepreneur, coach and mentor, Deneen has founded and operated a number of businesses over the years, including a successful design & construction firm in Vancouver, a popular corporate retreat and event space and two gourmet food shops in Ontario before founding Pure North and Firecircle. She holds at BA in Economics from University of Western Ontario, accreditations in Hotel Marketing, Hotel Design and Hotel Financial Management from Cornell University’s School of Hotel Administration and is an alumni of the 2010 Social Venture Institute. When she’s not working on all things Firecircle, Deneen is somewhere outdoors – usually on a picnic.

All participants will be entered in a draw to win 1 of 5 annual memberships in The Firecircle 5x5 Method™ as well as 10 hours of 1 on 1 coaching and mentorship from industry experts.

A $5,000 value.

About The Firecircle 5x5 Method™

The Firecircle 5x5 Method™ is designed for members with all levels of experience. Whether you have a great idea you want to plan out, or you’ve been in business for 20 years and now want to add a new product, improve your efficiency, develop a new user experience or increase profit margin, the Firecircle 5x5 Method™ can help.

Our program is designed to accommodate all learning styles. The program is made up of 25 animated video workshops that are fun to watch, easy to understand, and full of real-life examples. The Firecircle 5x5 Method™ also includes custom-made Worksheets to help you organize your thoughts and ideas as you develop your business idea. No one knows you better than you do.

With The Firecircle 5x5 Method™, you’ll gain expert knowledge in the 5 key areas of your tourism business that will ensure your competitiveness in the market and your financial success. The bonus of completing the worksheets is that you are simultaneously completing your business plan! All in a fun-filled and empowering process!