$4,999.00 CAD


Tourism Excellence and You

At The Firecircle, we believe in Tourism Excellence. We are dedicated to raising the bar on Tourism and Hospitality businesses in Canada. Our passion is helping people create successful and sustainable businesses with exceptional experiences for their guests. By joining The Firecircle, you are accelerating your journey towards making your Tourism and Hospitality dreams come true. 

Firecircle is all about you: Your dreams, your vision, and your passion. We trust that you are motivated to work hard to achieve your goals, for you, your family, and the community around you. 

A Powerful Tool in your Toolbox

The Firecircle 5x5 Method™ is designed to be a powerful and accessible tool to help you create a customized business plan that can help you apply for start-up funding, or just keep your business on track when life gets hectic. 

The Firecircle 5x5 Method™ uses a 5-Step approach that has been proven to work for businesses of all sizes, across the country. It gives you easy-to-follow online learning and business planning resources, worksheets to organize your thoughts and ideas, special interest live group sessions, live group marketing labs, access to expert coaching and advice, and the Firecircle Facebook Community to connect with like-minded entrepreneurs and more.

You get all the tools you need to plan, launch, and grow your business, but like any tool it still requires work. Imagine someone gives you a hammer to build a house - you still need to swing the hammer! 

Success takes Commitment

Are you ready to invest in your future?

The Firecircle 5x5 Method™ is easy to use and easy to follow, but if you are serious about starting your own Tourism or Hospitality business or expanding the one that you already have, it will take a commitment from you to make time to work on the Firecircle 5x5 Method™. If you are ready to ignite your tourism business vision, you will need to invest approximately three hours of consistent work per week for up to six months to successfully develop your business plan.

You are Part of a Circle

By joining the Firecircle you will really be part of a Circle of support. Over the course of the coming six months, you will be surrounded with resources and industry experts who can help you every step of the way. It will be up to you however, to reach out to take advantage of the resources you need. Your experience will be richer and much more successful if you: Complete your worksheets, engage in with other entrepreneurs through our live group sessions and the Facebook Community, book a complimentary Vision Session, utilize our online resources (FAQs, Glossary, Business Resource Library with a list of tourism organizations and funders), take advantage of your 30 hours of expert mentorship, ask questions, and reach out for support when needed. 

We are Committed to Your Success – Here’s our Satisfaction Guarantee

While we cannot guarantee that everyone who completes the Firecircle 5x5 Method™ will start and run a successful business, we can assure you that we will be with you every step of the way to help support and guide you as you develop your best business possible. Success takes hard work and the ability to ask for help when you need it.

We are invested in your success. If you do not think Firecircle is for you, this program is cancellable within 30 days from purchase and having used a maximum of 3 hours of private mentorship with a minimum charge of $1,299 (the cost of the Firecircle 5x5 Method™). Please reach out to us with any questions or concerns at [email protected] or call us at 1-844-704-3473 (FIRE). We will make it right for you!


Neither we, nor our partners, or any of their, or our affiliates, will be liable for any direct, indirect, consequential, special, exemplary, or other damages that may result, including, but not limited to economic loss, injury, illness, or death. You alone are responsible and accountable for your decisions, actions, and results in life, and by your use of the Sites, you agree not to attempt to hold us liable for any such decisions, actions, or results, at any time, under any circumstance.

The Firecircle’s Materials, Videos, Products, and Related Resources are licensed to you only. You are not entitled to sub-license, share, re-broadcast, publicly perform or distribute The Firecircle’s Materials, Videos, Products, and Related Resources, or any portion thereof. We appreciate your consideration of the hard work that goes into creating course content and respecting this license agreement. For more information, our full terms and conditions, and privacy policy can be accessed via the links in the footer of our website. 

In Summary

Firecircle believes in the power of you – in your imagination and your determination to build the tourism business of your dreams. It is our mission to provide accessible, easy-to-use tools and sustained support to inspire you, build your knowledge, build your confidence, and fan the flames of your tourism business idea – to truly ignite your potential.

Update: January 25, 2024

© 2024 The Firecircle Ltd. All rights reserved.


Firecircle Tourism Accelerator Program

Are you ready to commit to your tourism business idea to get it underway - fast? Or perhaps you're looking for a reset on your current business?

Either way, Firecircle's resources and intensive, customized mentorship for your operations, physical design, sales, marketing, distribution and financial management will give you the focus and viable business plan you need, both for access to funding and simply to improve your performance - in 6 months or less*.  You decide how fast you want to go - we'll be right there with you.

The Firecircle Tourism Accelerator Program includes:

  • 6 month membership to the Firecircle 5x5 Method™ - With instant, accelerated access to 25 online workshops
  • Personal 45-minute Vision Session with a Firecircle mentor
  • 30 hours of customized one-to-one business mentorship with a Firecircle expert Ignite mentor
  • Unlimited access to weekly Live Group sessions and Marketing Labs 
  • Easy-to-use worksheets, tools and a customizable and fillable business plan template
  • Unlimited access to live online weekly group mentorship and marketing labs
  • Full and comprehensive tourism business resource library
  • Invitation to Firecircle's private Facebook Community for networking and sharing
  • The Stories from the Firecircle Podcast - lively interviews with tourism entrepreneurs from across Canada
  • Additional mentorship available at $99/hr (20% discount)

Firecircle's Satisfaction Guarantee

Your satisfaction is our guarantee. If you're not completely hooked and steadily building your best tourism business, this program is cancellable within 30 days from purchase and a maximum of 3 hours of private mentorship with a minimum charge of $1,299 (the cost of the Firecircle 5x5 Method).

What People Are Saying:

Through the Firecircle program I have received such valuable information. It has also provided me with new connections to other likeminded entrepreneurs. This program has definitely given me a new insight and made me think about my business in another way that has been beneficial to me expanding and becoming sustainable. Thank you Firecircle!

Jona Redwood, Tourism Entrepreneur and Firecircle Member

Firecircle is so far the best program for entrepreneurs I have been involved with over the last 25 years of owning my own businesses! The value and applicable content is outstanding and I’ve received ample opportunity for mentoring, peer sharing and networking. Brilliant program, well worth my time, effort and resource!

Paula Kent, Tourism Entrepreneur and Firecircle Member

This 5x5 program is one of the best programs I have ever worked with - it helped me to see my full potential in business. I appreciate each step and each worksheet. It has helped me see how much further I can take my future business.

Claudine Billette, Tourism Entrepreneur and Firecircle Member